Gardens are having a major design moment. From backyard plots and kitchen herb corners to windowsills overflowing with greenery, the love of plants is everywhere, and garden-inspired art licensing is evolving right alongside it. At Wild Apple, we’re seeing a surge in demand for art that taps into this grounded, natural lifestyle. It’s not just […]

When you work in art licensing, Christmas art isn’t just a seasonal focus—it’s a year-round staple. While most people are just pulling out their garlands in November, we’re reviewing reindeer in April and finalizing Santa suits in August. That’s because holiday-themed artwork is one of the top-selling categories in art licensing, and it touches nearly […]

You already know what art licensing is—and you probably know that Wild Apple has a massive catalog, a killer design team, and a serious eye on what’s trending. So we’re skipping the basics. Instead, we’re answering the questions manufacturers ask us once they’re already in it. The real-world, behind-the-scenes stuff like: Can you help us […]

Let’s talk about the blue and white renaissance happening across home decor right now. It’s not new, but it feels incredibly fresh—a return to tradition with a twist. From intricate toile and chinoiserie prints to hand-painted Delft-inspired florals, blue and white is showing up across every product category: wall art, ceramics, textiles, tabletop, bedding, wallpaper, […]

Color trends come and go, but citrus hues are making a statement that feels both timeless and refreshingly bold. From the soft glow of sunlit oranges to the sharp brightness of fresh lime, these juicy shades are infusing homes with warmth, vibrancy, and just the right amount of playful energy. Unlike fleeting color fads, citrus […]

There’s something about gingerbread—the warm spice, the cozy nostalgia, the way it instantly transports you to twinkling lights, festive gatherings, and the sheer magic of the holiday season. And if you thought the gingerbread aesthetic trend had peaked, think again. At the Atlanta Market, where our Art Directors Gretchen and Jess met with customers and […]

Forget white walls and sterile spaces—2025 is all about bringing the outside in. Biophilic design isn’t just a trend; it’s a lifestyle shift that reconnects us with the natural world, one leafy print, warm wood tone, and sunlit corner at a time. Whether it’s lush jungle vibes or calming forest hues, this design movement is […]

Let’s be real—art isn’t just about making something look pretty. It’s the secret weapon that turns “maybe” into “I need this now.” When it comes to consumer psychology, art doesn’t just decorate a product—it transforms it, making people feel something. And feelings sell. A lot. Whether it’s the soft, calming blues of a wall print […]

There’s a new sheriff in town, and it’s redefining how we think about western design. Enter the Urban Cowboy trend—a marriage of rugged, open-frontier vibes with elevated, modern sensibilities. It’s where the raw, untamed spirit of the West meets the polished aesthetic of contemporary design. If this feels familiar, thank pop culture icons like Yellowstone, […]