Gretchen has been shaping Wild Apple’s creative heartbeat for more than two decades, guiding artists, collections, and customers through an industry that never sits still. She has lived the shift from paint-on-paper portfolios to fast, digital collaboration and data-smart decisions, all while keeping the focus where it belongs. Great art that resonates. At […]

The conversation around AI-generated art is buzzing, sparking questions about its role in creativity, design, and the future of our industry. Is it a revolutionary tool for artists or a challenge to authenticity? At Wild Apple, I see it as an opportunity to reflect on what we value most—working with real artists who bring vision, […]

As the owner and CEO of Wild Apple, I deeply believe that our company’s values and principles define us—every decision, every relationship, and every action reflects who we are and what we stand for. Wild Apple was built on creativity and respect for the artists we work with, and our commitment to remaining privately owned, […]

I’m writing with news of change…and continuity. After 32 years as owners, Laurie and I sold Wild Apple to the company’s Chief Operating Officer, Shawn Harned. We are really excited about this and I’d like to tell you why. We received several offers from inside and outside the industry, and chose the one that we […]

Help us spread kindness for Random Acts of Kindness Week 2018 Everyone needs a little kindness in their lives. Enter the Random Acts of Kindness Foundation (RAK), a “small, but mighty team making huge strides towards building a kinder world.” Random Acts of Kindness week was launched in 1995 and has become a popular event throughout North […]

We are thrilled to announce that we are working with artist Kristy Rice  Kristy Rice wears many hats: entrepreneur, mama, celebrity invitation designer, stylist – but her first love is watercolor painting.  She began her art career humbly: hiding under the covers with a flashlight as a 6 year old girl who just wanted to […]

In April we conduced our ninth trip since 2012 to Guangzhou, China to attend the Canton Fair and Jinhan Fair. The group of Art Copyright Coalition (ACC) members walked the shows hunting for illegal copies of artwork and confronting infringers. The good news is that infringements were at the lowest level we have seen since we […]

Newsflash, I lost the election (see blog ©hester for President) The “campaign,” such as it was, focused solely on Copyright Protection, a topic that actually did get some national attention. But despite what any official says, no single person can fix the problem; copyright protection is a team sport. Apart from our own efforts, over the […]